Radio Orla, the internet-based Anglo-Polish radio station, and Hayes FM, a brand-new multi-lingual FM broadcaster in west London which launched on Saturday, have teamed up to reach the Polish community in the FM station’s catchment area. It marks the first time that a Polish-language commercial broadcaster has gone FM in the United Kingdom and underlines the interest not only from the large Polish community in the UK for such content but also the appetite from a British audience to learn about Polish culture. Radio Orla will be providing Lukasz Foster’s bi-lingual shows to listeners of Hayes FM 91.8.
Hayes FM 91.8 will broadcast a range of local radio programmes for the whole area, including targeted music and community programmes for the Irish, Polish, South Asian, African and Caribbean populations in West London.
George Matlock, managing director of Radio Orla, says: “Radio Orla is very pleased to have been approached with this proposal as it is an endorsement of our content and established position in the market for Polish programming. We are especially keen to foster stronger and positive ties with other communities. In fact, we already provide knowledge to other East European communities about how to broadcast online. I know Lukasz will be a fine bi-lingual entertainer for the Hayes-based community.”
Sutish Sharma, managing editor of Hayes FM, says: “Hayes FM offers a format that cannot be found anywhere in the world, and the partnership with Radio Orla not only adds great value to our output, but continues our commitment to bring communities together and bring about positive change for our area through solidarity.”