Radio licences are in hot demand was a headline from The Irish Examiner dated July 23rd 1999.
D-Day on the Way for Red FM DJs
Cork’s newest station Red FM say that thay have again shown very strong listenership increases. The claim is based on its first full year of audience figures as compiled by MRBI in the latest JNLR figures, released yesterday.
According to the figures, Red FM was listened to yesterday by 42% of its target 15-34 year-old market in the second six months of last year. This shows an increase of 20% against the first six months of 2002. The figures also reveal that Red FM is listened to by 21% of all adults in the franchise area. This indicates a 31% increase, against figures for January to June of last year for the station.
Red FM launched in January of last year and its first year has also seen the youth music station scoop three PPI National Radio Awards for Best Music Programme, Best News Broadcaster and Best Sports Programme.
Commenting on Red FM’s success in its first year JNLR results, the station’s Chief Executive Henry Condon said: “We’ve achieved some important goals in the last year that a few people might have doubted and these results clearly indicate the rise and rise of the station. Red FM is already an award-winning market leader with the indicators clearly on for further audience and revenue growth. We will continue to focus on delivering a distinct youth radio product.”
Red FM have had their knuckles rapped twice: first after their talk-show presenter Vic Barry called the girlfriend of a listener a ‘bitch’ because she didn’t change her underwear. The show was broadcast last July, and led one listener to make a complaint to the BCC, who ruled that the item was ‘in bad taste’ and ‘offensive’. A similar ruling was concluded about another item on the station’s Red Rooster Breakfast Show in which three presenters discussed penis lengths at…err…length.
Another complaint which was upheld concerned a misleading motor insurance ad on RTÉ Radio 1.
A ruling is due to be made next month concerning Spin 1038’s use of the term ‘Stab City’ to describe Limerick in one of its news bulletins. The description of Limerick has been condemned by the city’s mayor who called the item ‘outrageous and totally unacceptable…deeply offensive’.
Neil Prendeville – I’ve paid a price for my mistakes was a headline from The Irish Independent dated April 4th 2014